Good coffee had become a ritual most people didn’t have time for.
Single-origin coffee usually comes with grinders, scales and a fifteen-minute pour-over. Sumvaadh wanted to keep the bean and lose the barrier: specialty coffee in convenient formats, picked by mood instead of by jargon. The identity had to make that feel premium, not like a shortcut.
Client
Sumanth
Industry
Food
Location
India
Time Taken
2 Weeks
Sumvaadh means conversation. Coffee is where most of them begin.
The name is Sanskrit for dialogue, and nothing starts a conversation like a cup of coffee. So the identity is built on that idea. The mark draws its S from a pair of quotation marks, the punctuation of speech, shaped into a coffee leaf. Every touchpoint is an invitation to pause, sip and talk.
"When shashi presented the Name & branding concept he made for our coffee brand we were amazed by the creativity. They came up with the name and logo just the way we wanted - Creative and Fun. Loved working with them.
Sumanth, Founder Sumvaad Coffee
One Tribe
A riding club that needed a patch worth earning.
Industry
Community
Location
Hyderabad, India
