A riding club that needed a patch worth earning.
One Tribe is a brotherhood of riders, and for a moto club the logo isn’t marketing. It’s what members wear on their backs, stick on their tanks and hang over the garage door. The mark had to be aggressive but clean, readable from across a parking lot, and simple enough to stitch, stamp and engrave. Most of all, it had to make every member feel like they belong to something.
Client
One Tribe
Industry
Community
Location
Hyderabad, India
Time Taken
2 Weeks
Every rider wears the same thing first. A helmet.
Bikes differ, jackets differ, riders differ. The helmet is the one thing the whole tribe shares. So we made the helmet the emblem: the name lives inside it, the visor reads TRIBE, and the chin guard becomes a bull. It’s the club’s spirit in the shape of its gear.
Forge
A gym that wanted to sell the process, not the six-pack.
Industry
Fitness
Location
India
